PRINT ADVERTISING CAMPAIGN: Project included a series of print advertisements about the technology manufacturer's latest series of products marketing to the B2B Channel. This Print ad was the first displaying a circuit board for the 1st time with more ports for an IT infrastructure. Creating a unified theme throughout the campaign of "On Target:" while the variety included strong visual assimilations such as a packed telephone booth and a "One-Man-Band."  The campaign not only increased sales over $4m in 30 days, it also was awarded an ADDY Silver Award.